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Essay on advertising its uses and abuses

Advertisement Purpose, Types, Uses, and Abuses.

Modern life is a very complex one. So, man has discovered many means to survive. There are many manufactures that produce essential goods. So it becomes necessary for them to keep the purchaser well-informed.

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The makers do it through advertisement. It is an art to reach the prospective buyers. Today advertisement plays a very vital role in our daily life.

This art is based on the principle of human psychology. Needs and wants are the guiding factors.

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So, the businessman adopts such methods in order to attract the customers to his product. The advertiser also tries to create demand for the product, if there exists none.

  1. Micro-processors on small chips control various home appliances.
  2. Abuses-But there is another side of advertisement also. Advertising helps the public.
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Actually what we see is that good advertisements are the matured and ripe fruits of some clever thinking done by very sound and crafty brains. If the article is advertised again and again in a catchy and tasteful manner, it becomes very difficult to check temptation to buy it.

Essay on advertising its uses and abuses

Uses-there are many uses or advantages of advertisement. It is a very effective means of publicity and propaganda. We can get all the necessary information needed by us from the advertisement column of a newspaper.

Advertisement can be done through many agencies.

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Newspaper is one of them. Other means are the radio, T. Another very important function of advertisement is that it has helped in stabilizing the production, keeping the standard of quality and preventing the fluctuation in prices.

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  • Computer is rendering valuable service to the radars, missiles, rocket launching, automatic flights, etc;
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It has also helped in promoting trade and in creating demand. It has become a necessity in this age of science and technology. Abuses-But there is another side of advertisement also.

Essay on advertising its uses and abuses,

Some crafty people try to cheat the purchaser through this media. It rather becomes very difficult for a purchaser to discriminate between the genuine and spurious goods.

  1. It has replaced scores of people. Issuu is a digital publishing platform that makes it simple to publish magazines, catalogs, newspapers, books, and more online.
  2. Another very important function of advertisement is that it has helped in stabilizing the production, keeping the standard of quality and preventing the fluctuation in prices. Science its uses and abuses essay writing.
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It is a pity that in such cases the general public has to suffer. Even then no body can deny the usefulness of this media.

Some common medicines have become a household name through advertisement alone. Hence, it becomes essential for the government to keep an eye on this powerful media so that undue abuse may not be practised by tradesmen.